Name: Didn't See It Coming (en Inglés)
Price: 23.35 USD
Availability: InStock
Author: Staples, Chris ; Stoiber, Marc
ISBN: 9781505389005

portada Didn't See It Coming (en Inglés)

Formato

Libro Físico

Autor

Marc Stoiber

Prefacio de

Chris Staples

Editorial

Createspace Independent Publishing Platform

Idioma

Inglés

N° páginas

148

Encuadernación

Tapa Blanda

Dimensiones

20.3 x 13.3 x 0.8 cm

Peso

0.16 kg.

ISBN13

9781505389005

Categorías

Marketing

Didn't See It Coming (en Inglés)

Marc Stoiber (Autor) · Chris Staples (Prefacio de) · Createspace Independent Publishing Platform · Tapa Blanda

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$ 23.35

$ 46.71

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Envío normal

Origen: Estados Unidos (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Viernes 19 de Julio y el Martes 30 de Julio.

Lo recibirás en cualquier lugar de Ecuador entre 1 y 3 días hábiles luego del envío.

Reseña del libro "Didn't See It Coming (en Inglés)"

Marc Stoiber, a 25-year veteran of the marketing trenches, has stewarded the reputation of brands ranging from global multi-nationals to local pizza shops. He's witnessed tectonic shifts in the marketing landscape - from rapidly changing values and beliefs, to consumer hyper-engagement and the messy implosion of sacred marketing cows. In Didn't See It Coming, Stoiber describes a brave new world. He gets into the head and heart of skeptical consumers as they decide who they want to believe in - against the backdrop of economic meltdown, cultural chaos, climate change, and technological overload. Didn't See It Coming is honest, fun to read and packed with great thinking. There are ideas to mull, wisdom to consider, and practices to rip off and claim as your own. Best of all, there isn't a word of marketing bafflegab to be found. Join Marc as he pulls back the curtain, rolls up his sleeves and redefines how marketers can get their groove back.