Name: Case Studies on Chinese Enterprises (en Inglés)
Price: 67.64 USD
Availability: InStock
Author: Donglin Xia (Editor)
ISBN: 9780415704328

portada Case Studies on Chinese Enterprises (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Donglin Xia (Editor)

Idioma

Inglés

N° páginas

328

Encuadernación

Tapa Blanda

ISBN13

9780415704328

N° edición

Case Studies on Chinese Enterprises (en Inglés)

Donglin Xia (Editor) (Autor) · Routledge · Tapa Blanda

Libro Físico

$ 67.64

$ 133.08

Ahorras: $ 65.44

49% descuento

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Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Case Studies on Chinese Enterprises (en Inglés)"

This book is a collection of teaching cases on two Chinese companies, UFIDA and Founder. The cases describe the management practices of typical Chinese companies. UFIDA is a well-known company providing management software while Founder is a long-established high-tech company. The book aims at providing readers with original, first-hand materials, based on a theoretical framework, and broadening readers' vision regarding China's business niche in terms of culture, strategy, corporate governance, business environment, organizational dynamics, marketing, human resource, finance and the potential business partnerships with Chinese enterprises and the Chinese people. The cases are comprehensive and descriptive.This book appeals to top executives and leaders of multinational companies with ambitions to expand or already vested business interest in China. It is also of valuable use to companies specializing in international trade. The book provides insight into the great business opportunities in the development of China.