Name: Behavioral Economics Third Edition (en Inglés)
Price: 121.74 USD
Availability: InStock
Author: Cartwright Cartwright
ISBN: 9781138097117

portada Behavioral Economics Third Edition (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Cartwright Cartwright

Idioma

Inglés

N° páginas

586

Encuadernación

Tapa Dura

ISBN13

9781138097117

Categorías

Microeconomía

Behavioral Economics Third Edition (en Inglés)

Cartwright Cartwright (Autor) · Routledge · Tapa Dura

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Reseña del libro "Behavioral Economics Third Edition (en Inglés)"

Over the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior. This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier. This new edition contains expanded and updated coverage of contract theory, bargaining in the family, time and risk, and stochastic reference points, among other topics, to ensure that readers are kept up to speed with this fast-paced field. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.